bus tours
Bus tours are a smart way to quickly mobilize voters across different locations!
"The Reproductive Freedom bus tour for instance will make at least 50 stops starting in Florida and visit all seven battleground states. The aim is to take the fight to small-town and neighborhood voters that big rallies will not reach. Spokespeople hop off and on the bus and include Harris' husband Doug Emhoff, actors, influencers, local radio hosts, podcasters and senators. Stops include colleges, health centers and beer halls in places like Allentown, population 126,000." - Reuters
Bus tours use different themes to attract people: "MoveOn is partnering with Ben Cohen and Jerry Greenfield, the co-founders of Ben & Jerry’s Ice Cream, to raffle off free pints of an exclusive new flavor of Ben’s Best ice cream, celebrating Kamala Harris’s joyful run for office." - MoveOn
Check the links below to see when these bus campaigns might be visiting your community. Read on to see how Nuns On The Bus use esri software to organize and promote their multi-city bus tour.
Scoop The Vote
Ben and Jerry have launched a campaign with MoveOn to endorse Kamala Harris with ice cream treats. The campaign hands out free ice cream, while encouraging people to register to vote. Their new flavor is Kamala’s Coconut Jubilee. - WHYY
Nuns on the Bus
NETWORK’s Nuns on the Bus are hitting the road along with their multifaith and secular partnerson a nation-side, nonpartisan “Vote Our Future” tour. They are calling on Catholics and all people of goodwill to be multi-issue voters and to protect the freedoms.
Reproductive Freedom
The Harris Reproductive Freedom bus tour will make about 50 stops. Sen. Jon Ossoff reminded voters at a recent stop that Georgia has one of the nation’s worst maternal mortality rates, and a shortage of healthcare providers.
Lower Costs, Better Care bus tour
The Care Force One bus tour will travel to more than 17 states, make more than 50 stops, and travel nearly 12,000 miles.to sounding the alarm about the threat Donald Trump and MAGA Republicans pose to American health care.
“We Fight Back” bus tour
Black Voters Matter “We Fight Back” bus tour is a national campaign to rally Black voters and amplify the issues impacting Black communities. It is a call to arms for Black voters to rise, engage, and fight back against injustice and inequality.
Organizing a multi-city bus tour
Organizing a multi-city campaign trip is hard. Schedules and venues may change. How do you make it easy for partners and attendees to get details about the stops and register? How do you deal with last minute changes to the stops, speakers or times?
Create a database of the events along with their location, time, speaker and other details.
Keeping the information in a database (or spreadsheet) lets you make changes quickly and add new stops.
Import the spreadsheet into ArcGIS Online and configure the stops so clicking on a venue reveals the details.
Make it easy for people to register for an event by including an RSVP link for each stop.
Add a route map so readers can see the campaign route to find the stop closest to them.Create a QR Code that links to your map and is easier to promote on social media and flyers.
TakeAway: Consider bus tour campaigns to build visibility for your cause and reach more voters.
Deepak
DemLabs
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What a great idea and what a great way to campaign at a grass roots level